Florence Littauer’s Legacy for a New Generation

Back in March, when I set about to create a new online store for the body of work my mother began more than fifty years ago, I had no idea that the release of this new site would coincide with her likely release from this earth. I also didn’t know that this effort would morph into, not just a new “storefront,” but, an entire relaunch of The Personalities—including a brand-new online Personality Profile.

My mother’s work on The Personalities, as the topic has become known, began when she invited a handful of couples into the living room of my childhood home to discuss their individual personalities. From that point 53 years ago, Florence Littauer has traveled the globe speaking to audiences in churches, schools, and businesses. She’s written more than 40 books—most of them, at some level, addressing The Personalities—with Personality Plus being her best-seller.

On April 27, 2020, Florence Littauer turned 92. Despite COVID-19, we celebrated her life with three days of parties (Photo above is from the birthday dinner party). To participate in the festivities, my sister, Lauren Littauer Briggs, flew from California to Lubbock, Texas—where my mother has lived with me, and I have cared for her, since June of 2018.

Sometime during the night of May 16, Florence Littauer had a stroke. She spent one week in the hospital and, now, three weeks in rehab. She’s had good days (where I thought she could recover fully) and bad days (where I was sure this was the end). Unfortunately, as of June 9, there have not been enough good days, nor are they consistent enough, that I am confident she will pull through this—but she has surprised us before.

If you know Florence Littauer personally, you know she’d want people to remember her as the strong, dynamic, and colorful presence she was for all of her public career.

As I have spent the previous 4 weeks sitting by her bedside, holding her hand, encouraging her to participate in physical therapy, and trying to cajole her to eat something, I’ve also (while she napped) been on the computer working with the designer who has created something bigger and better than I could have imagined: ThePersonalities.com. It is my hope that this new online store/Personality Profile will introduce Florence Littauer’s work to a whole new generation, that her legacy will live on. Like my mother, the new site is strong, dynamic, and colorful.

I believe the best way we can honor her is, for each of us who have been touched/impacted by her/her life’s work, to keep her teaching alive by introducing it to a new generation. To make that easy for you, I have digitized her classic presentation “The Best of Personality Plus” and am making it available—FREE—for you to share on all of your social media platforms. Please spread this link: https://thepersonalities.com/the-best-of-personality-plus.

I hope you will join Florence’s family and friends as we pray for God’s will in her current health crisis. My siblings and I know that quality of life is more important to her than quantity—and she has had a long and fruitful life. We pray that we do not have to make a decision. We know that, whether it is next week, next month, or next year, the Good Lord will welcome her with these words: “Well done my good and faithful servant.”


  1. Dawn on June 10, 2020 at 4:04 pm


  2. Sally Ferguson on June 10, 2020 at 5:03 pm

    Wonderful legacy of a beautiful woman. I met her at the CLASSeminar and loved her personal touch in everything she did. Praying for the family as you care for her in her last days.

    • Bari on June 11, 2020 at 12:48 am

      Love this about your mom. After attending one of Marita’s groups I realized a pervious company I worked for provided Florences book to each of its top achievers to read during a trip we were on. She is a wonderful lady who can teach each of us something from her writings. I love the way she speaks what ever is on her mind.

  3. Shona Neff on June 11, 2020 at 2:39 am

    You know, beyond the greatness of The Personalities, I love the awesomeness of the mother/daughter relationship and the personal honor therein. I love the personalities, but the truly respect and admire the depth of love, care, and honor you are showering on your mom during this difficult time. Much love to you and Miss Florence. ❤️❤️❤️

  4. Debbie Robbins on June 11, 2020 at 3:46 am

    Dear Marita,
    What an extraordinary tribute. My heart aches and rejoices with you, Lauren, and Fred (of whom I have not had the privilege to meet) as you wait for God’s perfect will to be done. All I can say is that your mom’s voice and teaching will resonate in my heart for the rest of my days on earth until I meet her and your dad (and we all meet) in eternity. For now, I will do my best to keep her legacy alive!!! You are a GOOD,GOOD daughter! I am praying for you!!!!! ❤️❤️🙏🙏❤️❤️🙌

  5. GALE OBRIEN on June 11, 2020 at 5:36 am

    Well said Marita! Your mother is a beautiful woman and a legend. Thank you for sharing with all of us what has been happening for you and your family during these past four weeks. I’m wrapping my arms around you as I write these words and praying hard that your mother will pull this and continue to enlightened all of our lives.

  6. Karen Ward on June 17, 2020 at 7:58 pm


    I am praying God’s will for your mother and His Grace to go through this challenging time. I have been we’re you are and my heart and prayers go out to you.
    I asked years ago about an online version of the personality assessments and will be excited to get access to it.

    May God keep and bless you and your amazing mom.

    • Marita Littauer on June 18, 2020 at 7:54 pm

      Thank you Karen! We finally got the online version done! I look forward to your feedback on ti!

  7. Edy Lambert on June 18, 2020 at 1:14 am

    Florence is an extraordinary person who completely changed my life through the teachings of The Personalities. There are really no words I can find for the incredible impact Florence has had on my life. I will be forever grateful and I hold her close to my heart.

  8. Rosemarie Del Monte on June 19, 2020 at 6:03 am

    I love your mom and am grateful to be able to say I knew her and your dad personally. She is beautiful, brilliant, hilarious and wise. She helped me to be a better leader, mother, daughter and friend. I will keep her and your family in my prayers.

  9. Doreen Hanna on June 19, 2020 at 3:53 pm

    I”ll definitely be sharing it!

  10. Pat Knox on June 26, 2020 at 9:20 pm

    So glad Florence is improving! Prayers and blessings to your whole family!💕

  11. […] has been a month since my mother, Florence Littauer, had a stroke. (Photo is from the day before the stroke.) She is now into week five of a hoped-for […]